| How2 Add Value to your Demand Generation Campaigns |  | |  | |  | | | | Our services | Strategic & tactical advice | - Setting strategies & targets
- Analysis of data, segmentation & enrichment
- Integration of the mix of direct marketing, telemarketing, and online eMail
- Selection and purchase/rental of eMail lists
- eMail address collection – both online and offline
- Sales message development
- eMail delivery timing
| Data cleansing | - Mail list sourcing
- Data cleansing
- Data enhancement
- Database build & de-duping
- Database management & hosting
| eMail/online campaign execution | - Copywriting and research
- Content management
- eMail design & creative (text, HTML & rich media)
- Development of web landing pages
- eMail broadcasts - message delivery
- Measurement, follow-up, tracking & reporting of eMail campaigns
- Media planning for direct eMail newsletter sponsoring
- eSurveys & market research
- Google ad campaigns
| Telemarketing campaign execution | - Integrated UK & pan-European telemarketing follow-up, lead generation, appointment-making and list building (both inbound and outbound calls)
- Telephone list-cleansing
- Tele-eMail – integrated, online telemarketing linked to “real-time” eMail transmissions
- Lead contact centres – virtual offices
- Telephone market research
- Event invitations, follow-up & management
| | | Our products | - ePartner – our web-hosted eMail marketing system
- eBrochure – cost-effective templates which can be customised quickly to produce web-trackable, stunning multi-page online eBrochures
- SalesLogix – the UK market leader in Customer Relationship Management software
- ePostcard – cost-effective templates which can be customised quickly to produce eye-catching eMails leading prospects to a standard web-landing page
- eSurveys – online/eMail surveys for market research projects
- Third-party mailing lists
| | |  | | Our solutions | At eMarket2, we package these services and products together to provide unique solutions to differing campaign requirements. Here are some examples of different campaigns we have put together: | - Demand generation programmes – lead generation & lead nurturing using a combination of eMail and telemarketing strategies
- eMail list enrichment – list purchase, list cleansing and list building
- eNewsletter campaigns – design, copywriting, broadcasting, tracking, reporting, hosting & management
- Market research programmes– online/eMail surveys, combined with an integrated telephone follow-up campaign
- Product promotion campaigns – integrated Google, eMail and telemarketing programmes
- Event management - invitations, initial telemarketing and follow-up telemarketing
| | | Some eMarket2 clients | - Citrix
- Nortel Networks
- Sterling Commerce
- Wyse Technologies
- Toshiba Telecommunications
- Venture Finance
- Novell
- Business Objects
- Symbol
| | | | Get in touch with our sales team for more information: info@emarket2.com Web: www.emarket2.com Tel:+44 (0) 1256 853 040 |  | | | | | | | | |
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